Hapless television production assistant Salam stumbles his way into a writing gig on the hit Palestinian soap opera, Tel Aviv on Fire. With zero prior experience, he's in over his head until he's stopped by Israeli border guard Assi, who happens to be a huge fan of the show. They soon work out a winning arrangement - Assi becomes an unofficial ghostwriter and Salam gets the credit - but when the two come to an artistic disagreement about how the story should end, Salam finds himself in the middle of a conflict that extends beyond fiction.
Playfully floating between reality and farce, the third feature from Sameh Zoabi is a congenial comedy about the personal and political forces that can both divide and unite.
OFFICIAL SELECTION: Venice International Film Festival, Toronto International Film Festival
Q&A FOLLOWING THE FILM WITH AMBASSADOR IDO AHARONI
Ido Aharoni serves as Global Distinguished Professor for International Relations at New York University. He is a Global Ambassador of the Genius 100 Community, Co-Founder of Emerson Rigby, a member of the International Advisory Council of APCO Worldwide, a Global Ambassador for Maccabi World Union and the Chairman of the Charney Forum on New Diplomacy. Aharoni is a 25-year veteran of Israel Foreign service. He is a place branding and public diplomacy specialist, founder of the Brand Israel program and a well-known nation branding practitioner.
Aharoni has been Israel's longest serving Consul-General in New York and the tri-state area to date. He held that position with the rank of Ambassador for six years, overseeing the operations of Israel's largest diplomatic mission worldwide.